Privacy Policy
Last Updated: January 2026
Lothian Wildlife ("we," "us," "our," or "Company") operates the lothianwildlife.co.uk website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated features, content, and services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our website.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it (e.g., name, email address, contact details)
- Technical Data: IP address, browser type, operating system, and device identifiers
- Usage Data: Pages visited, time spent on pages, links clicked, and referring URLs
- Cookies: Persistent and session-based cookies to enhance your experience and track affiliate conversions
- Third-Party Data: Information from analytics providers, advertising networks, and affiliate partners
How We Use Information
We use collected information for the following purposes:
- Analytics and site performance monitoring
- Affiliate tracking and commission attribution for Mecca Bingo and related casino partners
- Website improvement and user experience optimization
- Fraud prevention and security
- Marketing communications (with your consent)
- Compliance with legal obligations
Cookie Policy
Our website uses cookies to enhance functionality and track user behaviour for affiliate purposes.
Types of Cookies:
- Essential Cookies: Required for website operation and security
- Analytics Cookies: Track usage data to improve site performance
- Affiliate Tracking Cookies: Monitor referrals to Mecca Bingo and partner sites for commission purposes
- Marketing Cookies: Used for targeted advertising and remarketing
Cookie Management:
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are sent. Disabling certain cookies may affect website functionality and affiliate tracking accuracy. For detailed instructions, visit your browser's help documentation.
Third-Party Links
Lothian Wildlife contains links to third-party websites, including Mecca Bingo, online casinos, and affiliate partners. We are not responsible for the privacy practices, terms, or content of external websites. We strongly recommend reviewing their respective privacy policies before providing personal information or engaging in gambling activities.
Gambling Warning: Casino and bingo operators are subject to their own privacy policies and licensing requirements. Please ensure you meet age and location eligibility requirements before participating.
Your Rights
UK and EEA Residents (GDPR): You have the right to:
- Access your personal data
- Rectify inaccurate data
- Request erasure ("right to be forgotten")
- Restrict processing
- Data portability
- Object to processing
- Withdraw consent at any time
US Residents (CCPA): You have the right to know, delete, and opt-out of the sale/sharing of personal information.
To exercise your rights, contact us using the details below.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, including:
- Affiliate tracking cookies: typically 30-90 days
- Analytics data: up to 26 months
- Personal identifiable information: retained only as long as you maintain contact with us or as required by law
You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:
Email: [email protected]
Website: lothianwildlife.co.uk
We will respond to your inquiry within 30 days.
Data Protection Authority: If you believe your rights have been violated, you may lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.