Privacy Policy

Last Updated: January 2026

Lothian Wildlife ("we," "us," "our," or "Company") operates lothianwildlife.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered in connection with our site and affiliate marketing activities.

Information We Collect

We collect information you provide directly and information collected automatically:

How We Use Information

We use collected information for the following purposes:

Cookie Policy

Our website uses cookies to enhance your experience:

You may opt-out of non-essential cookies by adjusting your browser settings or using our cookie consent tool. Please note that disabling certain cookies may affect site functionality.

Third-Party Links

Our website contains links to third-party websites, including William Hill and other gambling operators. We are not responsible for their privacy practices or content. When you access external sites through our affiliate links, you are subject to their respective privacy policies. We encourage you to review their privacy statements before engaging with their services.

Your Rights

Under UK General Data Protection Regulation (GDPR) and applicable data protection law, you have the following rights:

To exercise these rights, please contact us using the details provided below.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy or as required by applicable law. Affiliate tracking data is typically retained for up to 36 months. Analytics data is generally retained for up to 26 months. You may request deletion of your personal data at any time, subject to legal retention obligations.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:

Email: [email protected]
Website: lothianwildlife.co.uk

We are committed to resolving any privacy concerns promptly. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have breached your data protection rights.